[VIDEO] Placemaking: Transforming Buildings into Experiences at DSS Europe 2018

Posted June 18, 2018

Placemaking at 900 North Michigan ShopsWe live in a world where people expect well-designed spaces that are dynamic, delightful, and relevant. So how do you use design and placemaking to transform a building into an experience?

Innovations, like motion-activated media walls, dynamic media that wraps around columns, lighting that changes with the direction of the sun, and more, are creating excitement and attention for otherwise overlooked environments.

As a part of the 2018 Digital Signage Summit Europe, a conference dedicated to exploring the trends driving the digital signage industry, ESI Design’s Michael Luck Schneider, a Senior Designer and AV Technologist, will present a keynote titled “Transforming Buildings into Experiences and Elevating our Common Spaces.”

What to expect: Placemaking and How to Elevate Common Spaces with Digital Media

Drawing on his technical and creative expertise, Schneider will explore how to navigate both spatial design and digital media content when designing for non-traditional media canvases. His talk will also highlight case studies of ESI’s recent designs in placemaking that have captured the public’s attention and imagination – from Washington, DC’s Terrell Place to eBay’s Silicon Valley campus – revealing how non-traditional digital displays are reshaping the future of design and making places in the process.

Video: Transforming Buildings into Experiences

Here’s Michael discussing some of his perspectives on the current state of digital signage, from this interview recorded at Digital Signage Expo 2018:


Event Details

Digital Signage Summit Europe 2018, Frankfurt
Thursday July 5th, 2018
10:15-10:55 AM CEST
Session Type: Keynote presentation
Center Stage, Sheraton Airport Frankfurt (Main)
Learn more about the event.

Are you going to Frankfurt for DSS Europe? Let’s meet up and talk placemaking!

Email Michael to make time for coffee.

placemaking at dss europe 2018

Olivia El-Sadr Davis

Olivia is a former member of ESI Design’s Marketing and Business Development Team, blogging about the latest happenings at ESI and beyond.

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