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Be Immersed in the World of

the Beloved Street Fashion Photographer

This thematic experience celebrates Cunningham by taking visitors on a journey through his life and work, showing his tremendous impact on fashion, culture and society.

A dynamic multi-sensory installation where ticketed activation meets museum exhibit

Opportunity: In the 90s, Mark Bozek, interviewed the photographer and icon Bill Cunningham. That once in a lifetime meeting became the catalyst for the documentary, The Times of Bill Cunningham. Bozek soon realized that the film was one piece of a larger more audience driven journey, and ultimately a live Experience would complete the Cunningham story.

Solution: ESI Design created Experience the Times of Bill Cunningham to bring the beloved documentarian’s career and keen eye to life with a range of dynamic experiences — from a grand staircase where guests’ outfits are digitally transformed into a one-of-a-kind fashion, to an evolving AI driven gallery that reveals the surprising matches between trends captured by Cunningham and today’s latest street styles.

Unfolding over two stories, 18,000-square-feet, and six distinct spaces, the multi-sensory event features dynamic libraries of Cunningham’s most iconic photos, video and audio interviews, artifacts like Cunningham’s iconic Biria bicycle and his trademark blue French worker’s jacket, and sounds that capture the energy of New York City’s streets.

Along the journey, guests can pose on a simulated electric city crosswalk where Cunningham took many of his photographs, or take a seat on a bench made of milk crates and a foam mattress — a nod to the photographer’s bed in his Carnegie Hall studio apartment.

Result: TimeOut New York called the exhibit a “must see event.”

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“I just think this exhibit is fabulous. It was creative, and different, and I loved everything I saw today.”

Maye Musk

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Experience the Times of Bill Cunningham

New York, NY • 2021

Be Immersed in the World of

the Beloved Street Fashion Photographer

This thematic experience celebrates Cunningham by taking visitors on a journey through his life and work, showing his tremendous impact on fashion, culture and society.

A dynamic multi-sensory installation where ticketed activation meets museum exhibit

Opportunity: In the 90s, Mark Bozek, interviewed the photographer and icon Bill Cunningham. That once in a lifetime meeting became the catalyst for the documentary, The Times of Bill Cunningham. Bozek soon realized that the film was one piece of a larger more audience driven journey, and ultimately a live Experience would complete the Cunningham story.

Solution: ESI Design created Experience the Times of Bill Cunningham to bring the beloved documentarian’s career and keen eye to life with a range of dynamic experiences — from a grand staircase where guests’ outfits are digitally transformed into a one-of-a-kind fashion, to an evolving AI driven gallery that reveals the surprising matches between trends captured by Cunningham and today’s latest street styles.

Unfolding over two stories, 18,000-square-feet, and six distinct spaces, the multi-sensory event features dynamic libraries of Cunningham’s most iconic photos, video and audio interviews, artifacts like Cunningham’s iconic Biria bicycle and his trademark blue French worker’s jacket, and sounds that capture the energy of New York City’s streets.

Along the journey, guests can pose on a simulated electric city crosswalk where Cunningham took many of his photographs, or take a seat on a bench made of milk crates and a foam mattress — a nod to the photographer’s bed in his Carnegie Hall studio apartment.

Result: TimeOut New York called the exhibit a “must see event.”

“I just think this exhibit is fabulous. It was creative, and different, and I loved everything I saw today.”

Maye Musk